Marketing Communication Manager/Digital/SMM

200 000 руб.

Мужчина

Москва, переезд невозможен, готов к командировкам

ЗанятостьПолная занятость

График работыПолный день

Опыт работы

Июнь 2014 —
по настоящее время

BANK SOYUZ JSC

Digital/advertising manager of Press service BANK SOYUZ JSC

• Placed advertisements in appropriate media, including printed, outdoor and digital media • Maintain and coordinate day-to-day work with the agency and media (implementation of contracts, payment of invoices) • Content creation - writing blog posts, articles, newsletters, communications materials, and material for social media (facebook) • Review and approve all advertising media for print or web • SEO management (key words, meta tags) • Managing yandex direct campaign • Work in a Content Management System (CMS Bitrix) to build and maintain corporate web site, landing pages (new products) and content • Manage and lead the tender procedure: agencies briefing, evaluation and selection • information disclosure in digital information agency Interfax (financial reports: annual reports, IFRS) • Budget & Documents Management

Март 2010 —
июнь 2014

4 года 3 месяца

Alniko

Marketing manager

• Develop and implement marketing communication program • Produce accurate blog posts, articles, newsletters, corporate materials, and material for web-site Alniko • SEO, SMM management • Managing yandex direct campaign • Customer relations - answering questions however they come in and managing any online feedback forums • Develop and track expenses against client budget • Writing proposals and presentations for the customers • Manage vendor relationships and ensure payment of expenses • Gathering market and customer information • Negotiating on price, costs, delivery and specifications with buyers and managers

Февраль 2008 —
март 2010

2 года 1 месяц

ESGP pay system

Marketing communication and PR (Head of division)

• Defined key strategies and tactics, including brand/product/corporate positioning, communication channels, efficient communication and promotion techniques of new trade mark Alfabyte® • Managed relations with external suppliers of printing, web, production and other services • Developed and coordinated the production of printed materials (including copywriting) • Prepared, developed and updated corporate and projects websites • Managed a project group of marketing division

Март 2007 —
февраль 2008

11 месяцев

Renova StroyGroup

Public Relations Specialist

• Managed execution of all aspects of PR, GR, PA activitie for Renova StroyGroup • Planned and controlled the execution of the media relation strategy • Contact with Russian and foreign press • Prepared press materials (press releases, backgrounders, comments, interviews) • Organized press events (press conferences, press briefings, interviews with top managers, press tours, etc.) • Developed and updated corporate websites www.renova-sg.ru

Июнь 2005 —
март 2007

1 год 9 месяцев

“Open Investments” INTERROS holding

PR/Advertising manager

• Communicated with web, advertising and PR agencies • Managed relations with external suppliers of advertising, printing, web, production and other services • Maintained contacts with the media and government authorities • Developed and coordinated the production of printed materials (including copywriting Supervise the ordering, production / development,printing of marketing materials such as sales literature, brochures, posters, flyers,POS material, event kits. • Prepared, developed and updated corporate and projects websites www.pestovo.com, www.martemianivo.ru • Organized press and promo events (press conferences, press briefings, press dinners, product presentations, exhibitions, etc.)

Июнь 2003 —
май 2005

1 год 11 месяцев

Communication Group “Kuzmenkov & Associates

Senior Project Manager

• Preparing, Developing and Implementation of PR,PA,IR and GR programs for new and existing group’s clients (IT, telecommunications, financial services, automotive) • Defined key strategies and tactics, including brand/product/corporate positioning, communication channels, efficient communication and promotion techniques, co-promotions, etc. • Developed and implemented promotional and BTL activities • Developed and coordinated the production of printed materials (including copywriting) • Developed and disseminated press materials (press releases, backgrounders, etc.) • Organized press events (press conferences, press briefings, press dinners, etc.) • Provided organizational support during preparations for conferences, exhibitions, round tables, etc. • Coordinated the preparation of a monthly internal corporate newsletter • Maintained contacts with the media and government authorities • Managed a project group of three project managers

Обо мне

Account Manager, Financial & Corporate Affairs/ Over 20 years PR consulting/in-house experience: Brand communication/PR/Digital marketing, Media relations. Graduated from the Moscow State University of International Relations by the Ministry of Foreign Affairs (MGIMO), Department of International Journalism. Past PR experience: Renova StoroyGroup PR manager,Open Investments (INTERROS Holdings), PR/Advertising manager; Kuzmenkov & Associates, Account manager for International Moscow Bank and American Express; Olympiyski Bank media relations and corporate reputation management. Client experience also includes trade PR for automotive dealer, Independence (Volvo, Land Rover, Jaguar), TOYOTA, Dell, Parlament. I am a big fan of music/movie/photo and Hi Fi industry. Likes to be informed in latest news of automotive, computer/Hi Tech and home interior market. Jogging is my lifestyle. I am a quick thinker person and able to manage multiple projects and multiple project types simultaneously. Positive can-do attitude able to get things done even if faced with resource or budget constraints. Skills: Project management, Marketing Strategies & Campaigns, Corporate Communications, Product Positioning &Branding, Development of Training Materials, Sales Collateral & Support, Public & Media Relations, New Product Launch, Social Media Marketing, Content Management Computer (Microsoft Office: MS Word, MS Excel, MS PowerPoint; Adobe Photoshop; HTML;CSS and various other applications) Social Networks: Facebook, Instagram

Образование магистр

2011

Finance Academy under the Government of the Russian Federation

Financial Management

2001

MGIMO

International journalist, Master

Знание языков

Иностранные языки

Опыт вождения

Имеется собственный автомобиль

Дополнительная информация

Время в пути до работы: Не имеет значения