Content manager

- Create content for corporate website, blog, marketing materials, CEO’s socials and PR. - Organize and manage PR activities in leading industry publications. - Contact key clients to create case studies based on their success. - Manage corporate social media: LinkedIn, Instagram, Facebook, Twitter.

- Created marketing collateral: 9 case studies, 5 company presentations, 3 brochures, and an eBook. - Composed 10 articles related to artificial intelligence and data science for the GFAIVE blog. - Performed market research and competitor analysis to determine potential points of differentiation. - Acted as a brand ambassador on PLUS-Forum Online & Offline Retail 2019. - Worked in direct collaboration with CEO and Business Development Executive on brand repositioning and product development. - Redesigned and created content for the company website on Wix development platform. - Collaborated with Business Analysts and Sales managers on content creation, market research and client documentation. - Maintained social media presence on Facebook, LinkedIn, and Twitter.

- Supported the EHL blog by composing 7 informative articles relating to the hospitality industry and its trends. - Performed research, benchmarking and SEO optimization of EHL’s YouTube channel. - Updated internal databases of 350 blog posts and of 500 school counselors. - Launched a competition to generate engagement on Instagram and created geo filters for Snapchat. - Acted as one of two student collaborators on a blog partnership with SWISS International Airlines.